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Social Media Marketing Internship
Okhla Phase II, New Delhi
• Understanding client’s perspective
• Taking a client's social media communication brief and generating original copy ideas that grab the attention of the target audience. This will include creating social media calendar, posts, blogs, taglines, slogans etc.
• Familiarizing themselves with the product, target audience and competitor activities on social media platforms.
Sharing Creative options:
• Brainstorming ideas and concepts for the visuals and words with other members of the creative team
• Presenting initial ideas to the Manager
• Writing various copy options, which may be presented to the client as a story board, modifying
content as per client’s feedback
• Accuracy is essential. The copywriter will be accountable for checking all the content being advertised is truthful and complies with codes of advertising practice.
Other desired skills:
• Be highly creative and imaginative, and curious about clients' products or services
• In depth knowledge of social media and various platforms
• Ability to think out of the box and conceptualize clutter breaking ideas
• Proficiency in using technology and various social media tools like: facebook, google+, twitter, pinterest, Instagram, Linkedin etc
• Have excellent interpersonal and communication skills
• Be highly self-motivated and well organized
• Be able to see others points of view and take on board feedback